Generating Lead Opportunities as a Senior Care Franchise
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Generating Lead Opportunities as a Senior Care Franchise

It’s a big time for the senior care industry. As the baby boomer generation reaches retirement age, our industry’s consumer base is continually growing. As that consumer base grows, franchise owners and potential franchise owners are faced with a pressing question: how can you and your senior care franchise reach these new opportunities? At Visiting Angels, we take a comprehensive and proactive approach to generating leads for our franchisees. If you’re considering a senior care franchise opportunity from Visiting Angels, we’ll give you the guidance and support you need for a regular stream of top-quality leads.

Finding Senior Care Franchise Lead Opportunities

At Visiting Angels, we make generating your first lead opportunities as a senior care franchise owner easy. Over the years, we’ve built up a major national presence across a wide range of media channels. We run national advertising campaigns across print, radio, and TV, including widespread campaigns on major networks like Fox News, CNN, and HGTV. What’s more, we’re innovators in internet and mobile marketing, returning some of the strongest search engine results in the senior care industry. We use all of these channels to generate leads, which we then distribute to our franchise owner/operators.

Getting Started with Leads as a Franchise Owner

As a senior care franchise owner, your opportunities for new leads are growing every day. What’s more, as a Visiting Angels franchisee, you’ll regularly see the benefits of our proactive approach to lead generation. Our call center is open 24/7, providing franchise owners with access to qualified leads on a regular basis. In addition to our nationally generated leads, we provide each of our owners with the support and resources they need to thrive locally. With our support, you’ll receive:

  • Local Marketing Guidance. We will providing training and support on how to operate local marketing campaigns with techniques proven to generate new business.
  • A Customized Website. Our senior care franchise locations receive customized websites that help generate local leads.
  • The Visiting Angels Extranet. With our extranet, our franchise owners have constant access to customizable local marketing materials that they can use at any time.

Building Local Lead Generation Networks

As your senior care franchise becomes more established, you’ll have opportunities to start making inroads within your own community. There are plenty of businesses and services that are popular among seniors and the people who support seniors. By making inroads with these businesses, you open up new opportunities to see your senior care franchise benefit from strong referrals.

Here are some strong candidates for building your local referral network:

  • Doctors
  • Physiotherapists
  • Senior fitness classes
  • Optometrists
  • Computer training classes

Are you ready to start generating and benefitting from leads as a senior care provider? Visiting Angels has senior care franchise opportunities across the United States. Call 800-365-4189 for more information, or fill out a free information request form to get started.